Diana Jue

Diana is COO and co-founder of Essmart, a distribution company for life-improving technologies in southern India. Before her work at Essmart, Diana studied social impact technology at MIT. Her writing has been featured in USAID Frontiers in Development, MIT Entrepreneurship Review, and Stanford Social Innovation Review blog.

Diana Jue

Price your products well by accounting for supply chain costs

March 30, 2015

Product designers like to use my network of retail stores in southern India to test how well their new...

0
Diana Jue

Good products are designed well, but successful products are designed to sell

June 12, 2014

How a product is distributed matters more than the product itself. That’s something that my colleague Jackie Stenson and...

0
Diana Jue

Seven Expert Tips to Help Your Invention Succeed Where Others Fail: Distribution

October 15, 2013

Many of you learned about the distribution challenge from my colleague and Essmart’s co-founder, Jackie Stenson. If you haven’t...

0

by engineers.
for everyone.

E4C Membership is a curated experience! When you become a member, we will tailor a unique user profile for you based on the way you engage with our content over time. Your actions and preferences will allow us to serve you content that is most relevant to you. In addition, becoming an E4C member grants you access to exclusive engagement opportunities and the E4C newsletter.

Join E4C and become a part of a global community that believes engineering can change the world!

Become a Member