RESEARCH September 26, 2024

Studies Suggest Storytelling May Really Change Minds About Sustainability

New randomized controlled research into the ways storytelling can influence changes in people's behavior suggests that television and movies can change people's minds about sustainability.

Pictured, Dr. Anirudh Tiwathia at the Rare Center for Behavior & the Environment in New York, NY (USA) shares data from his research at a presentation this week at Studio 525, a part of Climate Week NYC. Photo: Rob Goodier / E4C

Leave a Reply

Join a global community of changemakers.

Become A Member