The Nifty cup is a simple, easy-to-clean, ergonomic, and affordable tool designed to optimize feeding and the efficient hand expression of breast milk to newborn preterm infants and other infants with breastfeeding difficulties. The cup’s reservoir and spout enables the baby to control the pace of the feeding and suckling like in normal breastfeeding.
Market Suggested Retail Price
Distributors / Implementing Organizations
Seattle Children's hospital, the University of Washington, Laerdal Global health and PATH, Saving lives at birth: The United States Agency for International Development (USAID), the Government of Norway, the Bill & Melinda Gates Foundation, Grand Challenges Canada, the U.K.’s Department for International Development (DFID), and the Korea International Cooperation Agency (KOICA).
Intellectural Property Type
User Provision Model
Users can purchase it from the manufacturer’s website
Distributions to Date Status
Up to today, they have sold 244,423 pieces of the cups worldwide.Interview with representative
The Nifty cup is made with silicone rubber and is safe for food contact according to regulation 1935/2004. It has an operating temperature from -18 °C to +50 °C and a storage temperature from -40 °C to +60 °C. It has the following dimensions, mass: Approx. 23.5 g, and volume: 5 to 40 ml. The product can be disinfected by Steam autoclave at 136 °C for 10-20 minutes, Chemical disinfection with 0.5% chlorine solution for 20 minutes, and rinsed 3 times with clean water afterwards. It can also be boiled in water for 10 minutes.
Provided by the manufacturer through their contact page
The shelf-life of Nifty Cup is 3 years, and they hold a global warranty of 1 year from purchase. Interview with representative
Manufacturer Specified Performance Parameters
Manufacturer specified performance targets include: less spillage, greater caregiver satisfaction, and shorter duration of feeds.
Vetted Performance Status
The product’s performance was vetted against a standard medicine cup in a randomized trial in Ghana. It has been reported in the findings from the trials that mothers preferred the NIFTY cup to the medicine cup because it was easier for them to hand express breast milk into the NIFTY cup than by using a medicine cup. Generally, the NIFTY cup offered a greater feeding experience for both mother and baby.
Complementary Technical Systems
Academic Research and References
M McKinney, Christy, Umamaheswari Balakrishnan, Binu Ninan, Robin Glass, Michael Cunningham, and Jyotsna Murthy. A Comparative Study of Two Infant Feeding Tools: The Nifty Cup and The Paladai. The Indian Journal of Pediatrics 87, no. 7 (2020): 505-511.
McKinney, Christy M., Gyikua Plange-Rhule, Daniel Ansong, Michael L. Cunningham, Irene Agyeman, and Patricia S. Coffey. A randomized crossover trial comparing the Nifty cup to a medicine cup in preterm infants who have difficulty breastfeeding at Komfo Anokye Teaching Hospital (KATH) in Kumasi, Ghana. PloS one 14, no. 10 (2019): e0223951.
Baer, Marissa. The Forgotten Tool of Breastfeeding Success: Cup-Feeding the Infant Who is Struggling to Breastfeed. PhD diss., 2020.
Girnary, S., Gilbertson, J., Liland, F., Linde, K. and Neuman, I., A Bundled Approach to Care for Small Babies. Laerdal Global Health.
Bannister, Patricia, and Noreen Clarke. Early Nutrition, Feeding and Management of Infants with an Oral Cleft. Global Cleft Care in Low-Resource Settings (2021): 45.
Compliance with regulations