Hello Hope – Merhaba Umut
Hello Hope is a mobile app developed by TURKCELL that helps in the integration of the Syrian refugees in Turkey.
Hello Hope (Merhaba Umut) is a mobile app that helps Syrian refugees in Turkey to be integrated into society easily by helping them learn the Turkish language easily. The app provides a list of the most common Turkish words as well as translation of common phrases into Turkish.
The app has a Turkish language learning component, instant audio translation between Turkish and Arabic, a frequently asked questions section which offers guidance on essential issues like registration and access to services and one-click access to Turkcell’s Arabic language call center.
Hello Hope is a TURKCELL owned mobile app.
As of 2020, the app has been downloaded over 750,000 times.
Specify how the application serves the improvement of access to education (education equipment, educational behavior change, human resource management, decision support, data collection & analytics, electronic education records, education provider, stock management, special education surveillance and reporting)
Operating System required and Software version (Android, IOS, Windows, or other [specify])
Support according to the literacy level required from the user. If no, the user is intended to be literate
Usage rate for the app/voice-SMS service – Rates of user vs downloads
Is the product/service able to receive and send back information to the user?
Connectivity requirement for the product/service to work. Some apps/services can work offline (Y/N [specify], Other [specify])
Device features required for the product/service to work. (bluethooth, Wifi, camera, IVR, GPS, Accelerometers/Motion sensors, ,biometric identifiers, SIM, Memory card (e.g microSD), other [specify])
Device(s) type required for the product/service to work. (Smartphone ,feature phone, tablet, other [specify])
Mobile data coverage required for the product/service to work (2G, 3G, 4G, LTE, Other [specify])
Connectivity requirement for the product/service to work (Mobile Internet, SMS, voice)
Merhaba Umut is an app that helps Syrian refugees to be easily integrated into Turkey by providing them with language learning support through the app.
It contains language cards with which Arabic speakers can learn 700 most common words and expressions in Turkish, as well as instant speech translation between Turkish and Arabic. A FAQ section includes information on registration as a refugee and access to public services.
The app also gives users access to the daily news on various topics and helps them navigate the last 2 days’ news within the application. Various education videos produced by Turkcell Academy and its partners also aid learning of various necessary skills.
Hello Hope also incorporates one-click access to Turkcell’s Arabic-language call center.
Available via the mobile app.
Serving and integration of 3.5 million Syrian refugees in Turkey.
The mobile app serves 1.7 million Syrian refugees and with more than 80% penetration rate.
Castillo, N., Vosloo, S., 2018, Hello Hope/Merhaba Umut: case study by UNESCO-Pearson Initiative for Literacy. Programme and meeting document.
Hello Hope won an award from GSMA in 2017.
In context photographs (0)
You can use the form below to contribute a photo of this product.
In context files & documents (0)
Feedback from users, customers & distributors
Please let us know your experience in using this product through comments below.