Updated on May 31, 2024

·

Created on August 23, 2019

Loop

Loop is an app that aggregates a farmer's produce to be taken to suitable markets and enables payment of farmers and transporters.

Developed By
  1. Digital Green
Content Partners
Unknown

Author

Product Description

Loop is a mobile application launched by Digital Green in India’s Bihar state in August 2015 to improve smallholder farmers access to markets. Farmers produce is aggregated and taken to best suitable market. Transporters and farmers are paid the amount through the loop system. Under Loop, farmers sell their produce through village level agricultural extension workers, who function as aggregators. The aggregators reach out to fellow farmers to raise awareness about Loop and its operations, recruit farmers to participate and operate Loop’s collection, and transport and sales transactions.

The mobile application enables the aggregators to record collections, sales, transportation type and costs, and traders details in the form of a digital ledger and sends the farmers receipts by text message when sales are completed.

Target SDGs

SDG 8: Decent Work and Economic Growth

SDG 2: Zero Hunger

Target Users (Target Impact Group)

Household

Distributors / Implementing Organizations

Digital Green

Competitive Landscape

Direct competitors include Revofarm, Cropster Origin, Trringo, and M-Farm.

Manufacturing/Building Method

Mobile application development

Intellectural Property Type

Open-source

User Provision Model

The mobile application can be downloaded on the Google Play Store.

Distributions to Date Status

The mobile application has been downloaded by over 50 users.

Design Specifications

Loop was developed by Loop Tech Inc. as a business mobile application that sells farmers produce and disburse payments to farmers and transporters. This is an Android application version 1.7.0 (15) with 3 Megabytes (MB) as its size. The mobile application also helps in recording collection, sales, transportation type and costs and traders details in a form of digital ledger then sends farmers receipts by text message when sales are completed.

Product Schematics

Technical Support

Users can contact the designers through their website for technical support.

Replacement Components

N/A

Lifecycle

N/A

Manufacturer Specified Performance Parameters

This application was designed to help farmers identify suitable markets for their produce.

Vetted Performance Status

A pilot study in India found that between August 2015 and January 2016, 1,492 farmers in 77 villages used Loop to sell 2,672,553 kg of produce, resulting in total transactions of ~438,000 USD (31,320,419 INR)Converted September, 2019

Safety

N/A

Complementary Technical Systems

N/A

Academic Research and References

“LOOP Mobile App Makes Farm to Market Linkages Easy – Digital Green.” n.d. Digitalgreen.Org. Accessed May 31, 2024. https://digitalgreen.org/loop-mobile-app-makes-farm-to-market-linkages-easy/

“Revofarm: Revolutionising Agriculture with Data.” n.d. Fao.Org. Accessed May 31, 2024. https://www.fao.org/e-agriculture/news/revofarm-revolutionising-agriculture-data

“Software for Better Coffee – Cropster.” 2024. Cropster.Com. April 17, 2024. https://www.cropster.com/

“Goal 2.” n.d. Sdgs.Un.Org. Accessed May 28, 2024. https://sdgs.un.org/goals/goal2

“Goal 8.” n.d. Sdgs.Un.Org. Accessed May 29, 2024. https://sdgs.un.org/goals/goal8

“Loop Mandi.” n.d. APKCombo.Com. Accessed May 31, 2024. https://apkcombo.com/loop-mandi/org.loopapp.mcandroidapp/ 

“LOOP Mobile App Makes Farm to Market Linkages Easy – Digital Green.” n.d. Digitalgreen.Org. Accessed May 31, 2024. https://digitalgreen.org/loop-mobile-app-makes-farm-to-market-linkages-easy/ 

Compliance with regulations

Unknown

Evaluation methods

The product was evaluated for the amount of produce sold by farmers and the total earnings from sales.

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